LUMS Inaugural Lecture: Professor James Cronin

Thursday 30 January 2025, 4:00pm to 5:00pm

Venue

Online Live

Open to

Alumni, Postgraduates, Public, Staff, Undergraduates

Registration

Free to attend - registration required

Registration Info

Please book via Eventbrite

Event Details

Lancaster University Management School is excited to invite you to our Inaugural Lecture Series, a special set of public lectures that celebrates the careers of our newest Professors. Each lecture will feature a brief presentation by one of our Professors, offering an overview of their research and a glimpse into their personal academic journey.

The lectures will be held online throughout the academic year, allowing us to make them accessible to a broad audience, including staff, students, and the wider public. Each session will last approximately 60 minutes, including time for both the presentation and a Q&A session.

An inaugural lecture is a distinguished academic event, marking the promotion of a colleague to professorship—a significant milestone in their career. These events provide a unique opportunity for our newly appointed Professors to share their pioneering research, highlight their achievements in research, innovation, engagement, and teaching, and showcase the societal impact of their work.

The series is free of charge and open to everyone. Whether you are an expert in the field or simply curious, we warmly welcome all staff, students, their guests, and members of the local community to join us in celebrating these academic milestones.

Please note you will be sent a TEAMS link to join the session following registration.

Speaker

James Cronin

Marketing, Lancaster University

James Cronin is Professor in Marketing and Director of the Centre for Consumption Insights. His research interests centre on the functioning of ideology within consumer culture and the role of fantasies in the marketplace, and sits in the areas of interpretive, critically oriented, and theoretically informed analyses of consumption, shared social processes, and marketing. His work has been published in journals including Marketing Theory and the European Journal of Marketing.

Contact Details

Name Sonia Stevenson
Email

s.stevenson1@lancaster.ac.uk